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Born in Tokyo and raised on movie sets around the world, Koh Gen Do combines the planet’s most precious botanicals with Japanese skincare technology to nourish and protect your complexion’s natural ability to regenerate and thrive.


Over thirty years later, Koh Gen Do remains a favorite among professional makeup artists and can be found regularly on the sets of blockbuster movies. Our secret to success on screen and off is simple: healthy, dewy skin enriched with natural essences looks as fresh on camera as it does in life


In 1986, celebrated Japanese actress Ai Saotome became concerned about her stressed skin. Depleted from hours spent in heavy makeup each day, Ai’s skin lacked the fresh glow she craved. Inspired by her need and the deeply rooted skincare traditions of her country, Ai began work on a line of pure and healthy skincare designed to deliver radiant skin on and off screen. Soon Ai extended the benefits of skincare into a color cosmetics line and our iconic, red-tubed Moisture Foundation was born.

On July 20, 2010 the founder of this luxury cosmetic line, Ai Saotome passed, so on July 20, 2019, we at Madd Pop Record dedicated an entire video to celebrate her life and legacy. 

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